dailyloe.com – Meta Platforms stock gained 4% on Wednesday, moving from $575.05 toward $600. This surge highlights renewed investor focus on the company’s financial performance. Two key drivers are its advertising revenue growth and a new PayPal partnership.
The company’s ad revenue is growing between 22% and 26% annually. This growth is powered by AI-driven targeting and effective monetization of Reels and WhatsApp. It is a remarkable pace for a company of Meta’s scale.
In Q4 2025, advertising revenue reached $58.14 billion, up 24% year-over-year. Ad impressions grew 18% while the average price per ad rose 6%. Analysts note AI-powered targeting improves advertiser return on investment.
Meta’s full-year 2025 revenue was $200.97 billion, up 22.17% year-over-year. Earnings per share of $23.49 also beat consensus estimates of $22.93. This consistent execution helps maintain strong institutional investor interest.
Family daily active people reached 3.58 billion in Q4 2025, up 7% year-over-year. This provides advertisers with a massive, unparalleled digital audience. The broader tech sector recovery also provided a tailwind for the stock.
Despite the day’s gains, Meta stock remains down 9% year-to-date. This bounce occurs against a backdrop of recent market pressure. The new strategic partnership with PayPal signals a push into social commerce.
The PayPal deal aims to open a new commerce lane for Meta’s platforms. It represents a strategic move to integrate payments and shopping more deeply. This partnership is a key factor putting the stock back in focus for investors.[]
Source: 24/7 Wall St.
